Category: Marketing
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4 Ways Churches Fail on Social Media
The following is a guest post by church social media guru, Andrew Spikes. He helps church planters through his ministry at churchmarketing.is, which focuses on full-service social media management and maximizing online ads. When you use social media correctly, you can have a huge impact on your community. Many churches and companies have grown solely […]
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What is a Church Plant Preview Service?
Before your new church makes a splash with its Grand Opening, you need to run at least 4 church plant preview services. I started learning about preview services before I even got into church planting ministry. Many years ago, I was on staff at a bank as we opened a brand-new branch on the other […]
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Increase Your Response Rates with These Church Plant Postcard Design Secrets
The following is a guest post by Tim Speweik, Director of Ministry Development at Outreach.com, a provider of church outreach products and services around the world. Direct mail is still alive and doing well in today’s multimedia marketing world! Engagement has grown every year with the decrease of first class mail. But just like any […]
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How to Mail Automated Thank You Notes for Guest Followup
Did you know automated thank you notes were a thing? I’d heard rumor that there was a business that would print and mail them for you. I was not prepared for what I found out. Turns out, there’s a whole industry that has sprung up around doing small batch mailings for you. Without your ever […]
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How to Get a Church Nonprofit Authorization Number and Save Thousands
The following is a guest post by Holly Goff, production manager at d2design, which specializes in direct mail solutions tailored to churches and their goals. Chances are, you’re planning to use direct mail at some point in your church’s marketing plan. It’s cost-effective and maintains great response rates: Once again, direct mail response rates rank […]
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How to Save $530 by NOT Getting a Church Bulk Mail Permit
If you’re sending out direct mail to announce the launch of your weekly services, save $530 ($700 as of 2024) and don’t open a church bulk mail permit (but still get all the benefits using this secret). There are two permits required to get the lowest postage rate for your church plant’s mailing: the church […]
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How Much Money CAN Church Plant Postal Permits Save You?
In addition to your community service and word of mouth marketing, you’re thinking about sending out direct mail postcards to your community to announce the Grand Opening of your church plant. You could potentially save thousands of dollars in one mailing with church plant postal permits. A 1st class postcard stamp costs 35¢ these days […]
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How to Organize a Church Plant Door Hanger Campaign
It’s Saturday morning and your volunteers have showed up to execute your church plant door hanger campaign. Now what? You’ve already invested the time to design the door hangers as part of a larger campaign. And you’ve paid to have them printed. It would be a shame if the wheels fell off for lack of […]
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5 Ways to Maximize Church Plant Door Hangers
Using church plant door hangers to get the word out about a new church can be effective. If you know how to maximize them. I’ve had multiple planters over the years use church plant door hangers. Some of those planters would tell you that they would absolutely use them again. Others would tell you they […]