Tag: target audience

  • Increase Your Response Rates with These Church Plant Postcard Design Secrets

    Increase Your Response Rates with These Church Plant Postcard Design Secrets

    The following is a guest post by Tim Speweik, Director of Ministry Development at Outreach.com, a provider of church outreach products and services around the world. Direct mail is still alive and doing well in today‚Äôs multimedia marketing world! Engagement has grown every year with the decrease of first class mail. But just like any […]

  • Maximize Your Time by Creating an Audience Filter

    Maximize Your Time by Creating an Audience Filter

    If God has called you to reach a certain people group or subculture in your community, you can create an audience filter to run into those people in higher concentrations. Years ago I heard a tongue-in-cheek radio commercial promoting the station’s business reporter. The voice was threatening to sue because the reporter’s hard-hitting journalism had […]